| When? |
June 2009 |
| |
|
| Where? |
MEL, SYD, BNE (Light) |
| |
|
| Additions |
Eat produced Magazine holders and distributed to cafes as bonus |
With ...
“Tourism Australia has engaged Eat Media to run a national coffee cup advertising campaign to tie dove-tail AB Demo workers at their desk to their micro site www.noleavenolife.com.au. Media buyer Catherine Shen said he chose the medium due to its ability to target workers at their desk.
Eat Media also designed, produced and distributed magazines and holders to provide consumers with additional reading material in that key 4-5 minute sector when people are waiting for their coffee’.
