Coffee Cup Advertising Pioneers
Eat Media specialise in advertising in and around the cafe space. Eat Media has established a reputation as being Australia's premier supplier of advertised coffee cups.
- More than 17,000,000 advertised coffee cups distributed
- Over 250 Campaigns ran nationally in under 3 years
- 100% on-time distribution guarantee
- Exclusive contracts with more than 1500 cafes nationally
- Preferred supplier for Australia's largest advertisers
Our Guarantee
Eat Media guarantee your campaign will start on time, in every cafe. If we don't deliver on our promise and the cups are not in the cafes on the start date, you won't pay for the cups distributed to that cafe`. That's how confident we are that we can execute a timely and effective coffee cup campaign.
Breaking Campaigns
Vanish
Perfect medium to advertise the the ability of a product to remove coffee stains. |
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ING DIRECT
Eat Media gave away nearly 40,000 Free coffees including giving consumers 50c and a card to come back and redeem a free coffee on their next visit!
See more HERE |
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Spec Savers
An LAM campaign in which custom printed cups were distributed around local franchise stores with a tear off coupon enabling customers to redeem $30 off their next purchase. |
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EatMedia - Coffee Cup
Advertising - Some interesting facts:
37 minutes is the average time that a consumer spends with an advertised take-away coffee cup. Eat Media distributes full colour, high gloss double walled take-away advertised coffee cups with your brand. Over 90% of take-away cups in the CBD are consumed sitting at a computer. What could that do for your brand?
Coffee cup advertising is a selected medium used by numerous companies for reaching specific target audiences. Unlike mass media such as television, magazines, out of home advertising, internet and even direct marketing, coffee cup advertising can be placed to a specific target audience through cafes of selected target markets, and not wasted on an unsuitable audience. As defining target audiences gets more difficult, coffee cup advertising helps advertisers break away from the clutter of old and defines a new medium of advertising that reaches very specific audiences.
Coffee cup advertising is a great form of building brand awareness and reinforcing the company and the products they have to offer. In doing so, leading the consumer’s path to purchase, which in advertising, and more so coffee cup advertising, is the Dovetail Effect.
What does this mean for Cafes?
$13,805 is the average amount a Cafe spends on take-away cups each year. We provide our exclusive distribution partners with free take-away coffee cups. By joining Eat Media and participating in Coffee Cup Advertising, you will save your business thousands of dollars each year. |
